{"id":1795,"date":"2025-11-01T18:36:43","date_gmt":"2025-11-01T18:36:43","guid":{"rendered":"http:\/\/www.professionalchildphotographer.com\/information\/?page_id=1795"},"modified":"2025-11-25T13:48:52","modified_gmt":"2025-11-25T19:48:52","slug":"professional-photographer-evaluation-checklist","status":"publish","type":"page","link":"https:\/\/www.professionalchildphotographer.com\/information\/professional-photographer-evaluation-checklist\/","title":{"rendered":"Potential Photographer Evaluation Checklist"},"content":{"rendered":"\n<h3 class=\"wp-block-heading has-large-font-size\">Are you asking yourself: &#8220;How to evaluate a photographer?&#8221;<\/h3>\n\n\n\n<p>\u2026then you really are in the right place!!<\/p>\n\n\n\n<p class=\"has-border-color has-theme-palette-4-border-color has-theme-palette-9-background-color has-background\" style=\"border-width:1px\">Not sure what &#8216;eye focus sharpness&#8217; or &#8216;post-processing skill&#8217; actually means? We&#8217;ve got you covered. Our comprehensive evaluation guide breaks down each of these 19 criteria in plain English. <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/how-to-evaluate-a-photographer\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read our full guide discussing the 19 points in detail  <\/a><\/p>\n\n\n\n<p><strong>Please note:<\/strong> <em>This evaluation is private and for your use only and not saved. It&#8217;s designed to help you assess a photographer&#8217;s professional practice before making a hiring decision<\/em><strong>.<\/strong><\/p>\n\n\n\n<style>\n\/* SCOPED STYLES - Only affect this form container *\/\n.pcp-form-container h1 {\n    font-size: 22px;\n}\n\n.pcp-form-container h2 {\n    font-size: 18px;\n}\n\n.pcp-form-container { \n    font-family: Arial, sans-serif; \n    max-width: 900px; \n    margin: 0 auto; \n    padding: 20px; \n    line-height: 1.6;\n    border: 1px solid #0F2A43;\n    background-color: #fff;\n}\n\n.pcp-form-container .branding {\n    display: flex;\n    justify-content: space-between;\n    align-items: center;\n    margin-bottom: 20px;\n    border-bottom: 2px solid #333;\n    padding-bottom: 15px;\n}\n\n.pcp-form-container .branding img {\n    max-height: 100px;\n    max-width: 200px;\n}\n\n.pcp-form-container .eval-info {\n    margin-bottom: 20px;\n}\n\n.pcp-form-container .eval-info p {\n    display: grid;\n    grid-template-columns: 100px 1fr;\n    gap: 10px;\n    align-items: center;\n}\n\n.pcp-form-container .eval-info input {\n    width: 300px;\n    padding: 5px;\n    border: 1px solid #ddd;\n    border-radius: 4px;\n    margin: 5px 0;\n}\n\n.pcp-form-container .section { \n    margin-bottom: 20px; \n    border-bottom: 1px solid #eee; \n    padding-bottom: 15px; \n}\n\n.pcp-form-container .section h2 { \n    color: #333; \n    border-bottom: 2px solid #333; \n    padding-bottom: 10px; \n}\n\n.pcp-form-container .criteria { \n    margin: 10px 0; \n    display: flex; \n    align-items: center; \n}\n\n.pcp-form-container .criteria label { \n    flex-grow: 1;\n    margin-left: 10px;\n}\n\n.pcp-form-container #totalScore {\n    font-weight: bold;\n    margin: 15px 0;\n    background-color: #D8E2E2;\n    border-left: 5px solid #333;\n    padding: 10px 15px;\n    font-size: 1.2em;\n    color: #333;\n    box-shadow: 0 2px 4px rgba(0,0,0,0.1);\n    text-align: right;\n    display: block;\n    width: calc(100% - 40px);\n}\n\n.pcp-form-container #recommendationGuide {\n    margin-top: 30px;\n}\n\n.pcp-form-container #recommendationGuide h2 {\n    color: #333;\n    border-bottom: 2px solid #333;\n    padding-bottom: 10px;\n}\n\n.pcp-form-container table {\n    width: 100%;\n    border-collapse: collapse;\n    margin-top: 20px;\n}\n\n.pcp-form-container table thead tr {\n    background-color: #333;\n    color: white;\n}\n\n.pcp-form-container table th {\n    padding: 12px;\n    text-align: left;\n    border: 1px solid #ddd;\n}\n\n.pcp-form-container table td {\n    padding: 12px;\n    border: 1px solid #ddd;\n}\n\n.pcp-form-container table tbody tr:nth-child(1) {\n    background-color: #e8f5e9;\n}\n\n.pcp-form-container table tbody tr:nth-child(2) {\n    background-color: #fff9c4;\n}\n\n.pcp-form-container table tbody tr:nth-child(3) {\n    background-color: #fff3e0;\n}\n\n.pcp-form-container table tbody tr:nth-child(4) {\n    background-color: #ffebee;\n}\n\n.pcp-form-container table tbody tr td:first-child {\n    font-weight: bold;\n}\n\n.print-button {\n    margin: 20px 0;\n    padding: 12px 24px;\n    font-size: 16px;\n    background-color: #0F2A43;\n    color: white;\n    border: none;\n    border-radius: 4px;\n    cursor: pointer;\n    font-weight: bold;\n}\n\n.print-button:hover {\n    background-color: #0a1f2f;\n}\n\n@media print {\n    \/* Hide everything on the page except the form *\/\n    body > *:not(.pcp-form-container) {\n        display: none;\n    }\n    \n    \/* Make sure form prints full width *\/\n    .pcp-form-container {\n        max-width: 100%;\n        padding: 10px;\n        margin: 0;\n        border: none;\n    }\n    \n    .pcp-form-container .branding img {\n        max-height: 80px;\n    }\n    \n    .pcp-form-container .criteria {\n        page-break-inside: avoid;\n    }\n    \n    .pcp-form-container .section {\n        page-break-inside: avoid;\n    }\n    \n    .pcp-form-container #totalScore {\n        page-break-inside: avoid;\n        margin: 20px 0;\n    }\n    \n    .pcp-form-container table {\n        page-break-inside: avoid;\n    }\n\n    .print-button {\n        display: none;\n    }\n}\n<\/style>\n\n<div class=\"pcp-form-container\">\n    <form id=\"photographerEvaluationForm\">\n\n<div class=\"branding\">\n    <a href=\"http:\/\/www.professionalchildphotographer.com\" target=\"_blank\">\n        <img decoding=\"async\" src=\"http:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/11\/ProfessionalChildPhotographerWideGray.png\" alt=\"Professional Child Photographer\">\n    <\/a>\n    <a href=\"http:\/\/www.marmaladephotography.com\" target=\"_blank\">\n        <img decoding=\"async\" src=\"http:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/11\/Chicago_Family_Photographer.png\" alt=\"Your Business Logo\">\n    <\/a>\n<\/div>\n\n        <div class=\"eval-info\">\n            <p>\n                Photographer: <input type=\"text\" id=\"photographerName\" placeholder=\"Enter photographer name\"><br>\n                Website: <input type=\"text\" id=\"photographerWebsite\" placeholder=\"Enter website\"><br>\n                Phone: <input type=\"tel\" id=\"photographerPhone\" placeholder=\"Enter phone number\"><br>\n                Evaluation Date: <span id=\"evalDate\"><\/span>\n            <\/p>\n        <\/div>\n\n        <div id=\"totalScore\">Total Score: 0\/19<\/div>\n\n<h1><u><b>Professional Photographer Evaluation Checklist<\/u><\/b><\/h1>\n\n<form id=\"photographerAssessment\">        \n                    <div class=\"section\" id=\"portfolioSection\">\n                <h2>Portfolio &#038; Image Quality<\/h2>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"engagingExpressions\" name=\"portfolio\">\n                    <label for=\"engagingExpressions\">Engaging Subject Expressions: Natural, authentic emotions<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"diversePortfolio\" name=\"portfolio\">\n                    <label for=\"diversePortfolio\">Diverse Portfolio Range: Shows versatility across subjects<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"posingTechnique\" name=\"portfolio\">\n                    <label for=\"posingTechnique\">Posing Technique: Flattering, natural positioning<\/label>\n                <\/div>\n            <\/div>\n\n            <div class=\"section\" id=\"businessSection\">\n                <h2>Business Professionalism<\/h2>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"webPresence\" name=\"business\">\n                    <label for=\"webPresence\">Professional Web Presence: Comprehensive, organized website<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"transparentPricing\" name=\"business\">\n                    <label for=\"transparentPricing\">Transparent Pricing: Clear, professional rate structure<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"productOfferings\" name=\"business\">\n                    <label for=\"productOfferings\">Professional Product Offerings: High-quality print and digital options<\/label>\n                <\/div>\n            <\/div>\n\n            <div class=\"section\" id=\"communicationSection\">\n                <h2>Communication &#038; Conduct<\/h2>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"clearCommunication\" name=\"communication\">\n                    <label for=\"clearCommunication\">Clear Communication Process: Detailed, responsive<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"onlineBehavior\" name=\"communication\">\n                    <label for=\"onlineBehavior\">Professional Online Behavior: Maintains professional digital presence<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"clientInteraction\" name=\"communication\">\n                    <label for=\"clientInteraction\">Client Interaction Skills: Manages diverse client personalities<\/label>\n                <\/div>\n            <\/div>\n\n            <div class=\"section\" id=\"developmentSection\">\n                <h2>Professional Development<\/h2>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"ongoingEducation\" name=\"development\">\n                    <label for=\"ongoingEducation\">Ongoing Education: Workshops, certifications, industry involvement<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"workQuality\" name=\"development\">\n                    <label for=\"workQuality\">Consistent Work Quality: Reliable image quality and skills<\/label>\n                <\/div>\n            <\/div>\n\n            <div class=\"section\" id=\"technicalSection\">\n                <h2>Technical Image Quality<\/h2>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"eyeFocus\" name=\"technical\">\n                    <label for=\"eyeFocus\">Eye Focus &#038; Sharpness: Crisp, clear eye details<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"exposure\" name=\"technical\">\n                    <label for=\"exposure\">Exposure Accuracy: Balanced light across image<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"colorConsistency\" name=\"technical\">\n                    <label for=\"colorConsistency\">Color Consistency: Natural, true-to-life colors<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"backgroundQuality\" name=\"technical\">\n                    <label for=\"backgroundQuality\">Background Quality: Clean, intentional backgrounds<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"composition\" name=\"technical\">\n                    <label for=\"composition\">Composition Techniques: Professional framing<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"retouching\" name=\"technical\">\n                    <label for=\"retouching\">Retouching Quality: Natural, subtle editing<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"lighting\" name=\"technical\">\n                    <label for=\"lighting\">Lighting Mastery: Flattering, balanced light<\/label>\n                <\/div>\n                <div class=\"criteria\">\n                    <input type=\"checkbox\" id=\"postProcessing\" name=\"technical\">\n                    <label for=\"postProcessing\">Post-Processing Skill: Consistent, professional editing<\/label>\n                <\/div>\n            <\/div>\n        <\/form>\n\n        <div id=\"recommendationGuide\">\n            <h2>\ud83d\udd0d Photographer Evaluation Recommendations<\/h2>\n            <table>\n                <thead>\n                    <tr>\n                        <th>Score Range<\/th>\n                        <th>Photographer Level<\/th>\n                    <\/tr>\n                <\/thead>\n                <tbody>\n                    <tr>\n                        <td>15-19<\/td>\n                        <td>Exceptional Professional Photographer<\/td>\n                    <\/tr>\n                    <tr>\n                        <td>12-14<\/td>\n                        <td>Strong Professional Photographer<\/td>\n                    <\/tr>\n                    <tr>\n                        <td>8-11<\/td>\n                        <td>Developing Professional Photographer<\/td>\n                    <\/tr>\n                    <tr>\n                        <td>0-7<\/td>\n                        <td>Not Recommended<\/td>\n                    <\/tr>\n                <\/tbody>\n            <\/table>\n<\/div>\n        \n        <div style=\"text-align: center; margin-top: 30px; padding-top: 20px; border-top: 1px solid #ddd; font-size: 12px; color: #666;\">\n            \u00a9 2025 Professional Child Photographer | Free for personal use | Not for resale or redistribution\n        <\/div>\n        \n    <\/form>\n<\/div>\n<script>\ndocument.addEventListener('DOMContentLoaded', () => {\n    document.getElementById('evalDate').textContent = new Date().toLocaleDateString();\n\n    const checkboxes = document.querySelectorAll('input[type=\"checkbox\"]');\n    const scoreElement = document.querySelector('#totalScore');\n\n    checkboxes.forEach(checkbox => {\n        checkbox.addEventListener('change', calculateScore);\n    });\n\n    function calculateScore() {\n        const checkedBoxes = document.querySelectorAll('input[type=\"checkbox\"]:checked');\n        const totalScore = checkedBoxes.length;\n        \n        let recommendation = '';\n        if (totalScore >= 15) {\n            recommendation = 'Exceptional Professional Photographer';\n        } else if (totalScore >= 12) {\n            recommendation = 'Strong Professional Photographer';\n        } else if (totalScore >= 8) {\n            recommendation = 'Developing Professional Photographer';\n        } else {\n            recommendation = 'Not Recommended';\n        }\n\n        scoreElement.textContent = `Total Score: ${totalScore}\/19 - ${recommendation}`;\n    }\n});\n<\/script>\n\n\n\n<p><\/p>\n\n\n<style>.wp-block-kadence-advancedbtn.kb-btns1795_55e849-91{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:center;align-items:center;}.kt-btns1795_55e849-91 .kt-button{font-weight:normal;font-style:normal;}.kt-btns1795_55e849-91 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns1795_55e849-91 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns1795_55e849-91\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn1795_10575d-a4.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn1795_10575d-a4.kb-button{background:var(--global-palette6, #718096);border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-right-radius:5px;border-bottom-left-radius:5px;}.wp-block-kadence-advancedbtn .kb-btn1795_10575d-a4.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn1795_10575d-a4.kb-button:focus{border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-right-radius:5px;border-bottom-left-radius:5px;box-shadow:20px 20px 30px 0px rgba(0, 0, 0, 0.4);}<\/style><a class=\"kb-button kt-button button kb-btn1795_10575d-a4 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-fill  kt-btn-has-text-true kt-btn-has-svg-false  wp-block-kadence-singlebtn\" href=\"http:\/\/www.professionalchildphotographer.com\/information\/forms\/Photographer_Evaluations\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"kt-btn-inner-text\">CLICK FOR THE PRINTABLE COPY OF EVAL FORM<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-b16ad781 wp-block-group-is-layout-flex\">\n<p><\/p>\n\n\n\n<div class=\"wp-block-group has-border-color has-theme-palette-4-border-color has-theme-palette-9-background-color has-background\" style=\"border-width:1px\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>What The Score Means<\/strong>:<\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-d11840530bea0bcd352efe433cf514af\" style=\"color:#005a16\"><strong><span style=\"text-decoration: underline;\">19 Points: Exceptional<\/span><\/strong><\/p>\n\n\n\n<p>CONGRATS!! You&#8217;ve found a unicorn! This photographer likely possesses the perfect combination of professional and artist! Your experience hiring this professional is sure to be seamless and you will be highly likely to fall in love your images\u2026over &amp; over &amp; over again.<\/p>\n\n\n\n<p><strong>Next steps:<\/strong><br>&#8211;&gt; Read through our article on <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/questions-to-ask-your-potential-photographer\/\" target=\"_blank\" rel=\"noreferrer noopener\">QUESTIONS TO ASK YOUR PROFESSIONAL PHOTOGRAPHER<\/a> <br>&#8211;&gt; Consider printing out our handy Q&amp;A form on that page (in PDF form) to ask the photographer(s) you interview or <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/11\/QsToAskYourPotentialProfessionalPhotographer.pdf\">CLICK HERE to get the printable Q&amp;A PDF<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-0e8d031179bab2354d0134a37fcd1c69\" style=\"color:#034484\"><strong><span style=\"text-decoration: underline;\">13-18 Points: Strong Professional<\/span><\/strong><\/p>\n\n\n\n<p>You&#8217;ve found a photographer who is running a real business and that possesses solid fundamentals. Worth checking out for sure.<\/p>\n\n\n\n<p><strong>Next steps:<\/strong><br>&#8211;&gt; Review our article: <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/all-photographers-are-not-professional-photographers\/\" target=\"_blank\" rel=\"noreferrer noopener\">NOT ALL PHOTOGRAPHERS ARE PROFESSIONAL PHOTOGRAPHERS<\/a> to prep yourself for the next steps<br>&#8211;&gt; Read through our article on <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/questions-to-ask-your-potential-photographer\/\" target=\"_blank\" rel=\"noreferrer noopener\">QUESTIONS TO ASK YOUR PROFESSIONAL PHOTOGRAPHER<\/a> <br>&#8211;&gt; Consider printing out our handy Q&amp;A form on that page (in PDF form) to ask the photographer(s) you interview or <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/11\/QsToAskYourPotentialProfessionalPhotographer.pdf\">CLICK HERE to get the printable Q&amp;A PDF<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-d2e0c66b377b7094debb0c214531e341\" style=\"color:#c28a46\"><strong><span style=\"text-decoration: underline;\">8-12 Points: Developing Professional<\/span><\/strong><\/p>\n\n\n\n<p>You&#8217;ve found a photographer that has a little potential. They have some of the pieces in place for professionalism but may still have significant gaps in their practice. LOOK FOR THE <strong>RED<\/strong> <strong>FLAGS<\/strong> in the <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/all-photographers-are-not-professional-photographers\/\" data-type=\"link\" data-id=\"http:\/\/www.professionalchildphotographer.com\/information\/all-photographers-are-not-professional-photographers\/\" target=\"_blank\" rel=\"noreferrer noopener\">NOT ALL PHOTOGRAPHERS ARE PROFESSIONAL PHOTOGRAPHERS<\/a> article.<\/p>\n\n\n\n<p><strong><strong>Next steps:<\/strong><\/strong><br>&#8211;&gt; Consider reading through our thorough article on <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/what-is-custom-photography\/\" target=\"_blank\" rel=\"noreferrer noopener\">WHAT IS CUSTOM PHOTOGRAPHY<\/a> <br>&#8211;&gt; Read through our article on <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/questions-to-ask-your-potential-photographer\/\" target=\"_blank\" rel=\"noreferrer noopener\">QUESTIONS TO ASK YOUR PROFESSIONAL PHOTOGRAPHER<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-a5720fe11b8a433415e446c1251d29c7\" style=\"color:#f70808\"><strong><span style=\"text-decoration: underline;\">0-7 Points: Do Not Recommend<\/span><\/strong><\/p>\n\n\n\n<p>You&#8217;re dealing with someone who is absolutely missing critical business fundamentals. Honestly this is likely a hard pass &#8211; but they&#8217;re your dice to roll.<br><br><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center has-theme-palette-4-color has-theme-palette-7-background-color has-text-color has-background has-link-color wp-elements-aa0e762ef809bff1c9907d0ed80064ab is-layout-flex wp-container-core-columns-is-layout-64ab7b07 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--60);padding-right:0;padding-bottom:var(--wp--preset--spacing--60);padding-left:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><style>.kb-image1795_b1d683-4d.kb-image-is-ratio-size, .kb-image1795_b1d683-4d .kb-image-is-ratio-size{max-width:413px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image1795_b1d683-4d.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image1795_b1d683-4d .kb-image-is-ratio-size{align-self:unset;}.kb-image1795_b1d683-4d figure{max-width:413px;}.kb-image1795_b1d683-4d .image-is-svg, .kb-image1795_b1d683-4d .image-is-svg img{width:100%;}.kb-image1795_b1d683-4d .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image1795_b1d683-4d\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"504\" height=\"180\" src=\"http:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/10\/cropped-ProfessionalChildPhotographerWideMint.png\" alt=\"\" class=\"kb-img wp-image-485\" srcset=\"https:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/10\/cropped-ProfessionalChildPhotographerWideMint.png 504w, https:\/\/www.professionalchildphotographer.com\/information\/wp-content\/uploads\/2025\/10\/cropped-ProfessionalChildPhotographerWideMint-300x107.png 300w\" sizes=\"auto, (max-width: 504px) 100vw, 504px\" \/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">Next Steps<\/span>:<\/h3>\n\n\n\n<p>Review our articles:<br><br>\u2022 <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/all-photographers-are-not-professional-photographers\/\">Not All Photographers Are Professional Photographers<\/a><br><br>\u2022&nbsp;<a href=\"http:\/\/www.professionalchildphotographer.com\/information\/client-faq-section\/\">Questions to Ask Your Photographer<\/a> [there is a pdf download for you print up at this link]<br><br>\u2022 <a href=\"http:\/\/www.professionalchildphotographer.com\/information\/why-supporting-small-business-photography-matters-more-than-ever\/\">Why Supporting Small Business Photography Matters<br><\/a><br>\u2022&nbsp;<a href=\"http:\/\/www.professionalchildphotographer.com\/information\/what-is-custom-photography\/why-choose-custom-photography\/\">Why Choose Custom Photography?<\/a><br><br><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div>\n\n\n<style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box1795_75a85a-d7 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box1795_75a85a-d7 .kt-blocks-info-box-link-wrap{border-top:5px solid var(--global-palette7, #eeeeee);border-right:5px solid var(--global-palette7, #eeeeee);border-bottom:5px solid var(--global-palette7, #eeeeee);border-left:5px solid var(--global-palette7, 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class=\"kt-blocks-info-box-text\"><strong>Found this helpful?<\/strong><br>You&#8217;re welcome to use any portion of this site on your blog, website, or social media pages!<br><br>Please credit any excerpts you use on your site or blog by copying and pasting the following on your site or social media page (with appropriate links enabled):<br><br>&#8220;This article was written by Marianne Drenthe of Marmalade Photography <a href=\"http:\/\/www.marmaladephotography.com\">www.marmaladephotography.com<\/a> and can be found at the Professional Child Photography site at <a href=\"http:\/\/www.professionalchildphotographer.com\">www.professionalchildphotographer.com<\/a>&#8220;<br><br><strong>Usage Terms for Tools &amp; Calculators:<\/strong><br>This tool is <em>free for personal business use<\/em>. <strong>You may NOT copy, replicate, modify, or redistribute this tool for profit.<\/strong> Share the link, don&#8217;t copy the file. <strong>Credit the source.<\/strong> Be professional.<\/p><\/div><\/span><\/div>\n\n\n\n<p class=\"has-theme-palette-3-color has-text-color has-link-color wp-elements-c109b2519bc0192df3cb90d36488363b\"><br><br><br><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you asking yourself: &#8220;How to evaluate a photographer?&#8221; \u2026then you really are in the right place!! Not sure what &#8216;eye focus sharpness&#8217; or &#8216;post-processing skill&#8217; actually means? We&#8217;ve got you covered. Our comprehensive evaluation guide breaks down each of these 19 criteria in plain English. Read our full guide discussing the 19 points in&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-1795","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Evaluate a Photographer: Free 19-Point Checklist | PCP<\/title>\n<meta name=\"description\" content=\"Learn how to evaluate a photographer with our free 19-point checklist. Assess technical skills, professionalism, and portfolio quality before hiring.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.professionalchildphotographer.com\/information\/professional-photographer-evaluation-checklist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Evaluate a Photographer: Free 19-Point Checklist | PCP\" \/>\n<meta property=\"og:description\" content=\"Learn how to evaluate a photographer with our free 19-point checklist. 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